The bakery boxes wholesale suppliers’ business is competitive, with different suppliers trying to get clients. The supplier needs to do something extra so that people choose them. They should provide clients with strong packaging material. This can perfectly protect the bakery item and keep it safe from harmful chemicals. The box must even be able to stand out in front of the competition. It should attract the target audience towards the delicious products.
The packaging industry is thriving. However, suppliers need to be able to stand out in front of the competition. They must be able to attract clients towards them. This is true for bakery boxes wholesale suppliers. When designing, it is crucial to create something unique while being able to protect the product from any external influences. You should draw the consumer base towards the packaging allowing sales to increase.
The following are 7 tips and tricks that wholesale bakery boxes suppliers can consider:
Bakery boxes wholesale suppliers providing strong packaging
The supplier must keep strong packaging material. They should be able to make a sturdy box that can handle transportation and even the pressures it will face when on a store shelf. On top of this, the material must not have harmful chemicals. This is especially true for products that people eat, like bakery ones. You need to care for people’s health if sales are to occur.
The supplier should have versatile materials, like cardboard, corrugated cardboard, and Kraft. You can get a strong box that is “safe” as well. The bakery boxes will be able to protect the product. No customer likes to receive a bakery item that is not perfect. Therefore make sure to make strong packaging for it.
Correct size and shape of the box
Apart from choosing the best packaging material, getting the perfect size and shape bakery box is even necessary. This is because this can further enhance the protection of the bakery product. If the box is large, it can result in bakery products like donuts. This can lead to harm, like the topping or icing coming off them. No consumer will be happy to receive their donuts like this. On the other hand, if the box is too small, the icing can get stuck on it. Therefore make sure to create the best size box with the right amount of room present.
You can make a unique shape box that will stand out in front of the competition. But make sure the shape will not damage the product in any way.
Sustainable packaging materials
Ensure that you have sustainable packaging options available for clients to choose from. This is important nowadays because many people are conscious of the environment. Therefore, they want to buy from sustainable brands. Therefore, have recyclable, renewable, reusable, and biodegradable materials available for the custom bakery boxes.
A brand can exhibit that it cares about the environment when it chooses to package like this. We can all play our role in limiting our carbon footprint.
Bakery boxes wholesale attract the target audience
When designing bakery boxes, make them so that they attract the consumer base for the product. This includes those individuals who are looking for it. To be able to do this, carry out some research. This research finds out the age range, gender, geographical location, and people’s shopping habits likely to buy the bakery product.
For example, if you sell cakes to kids, the packaging design will be more fun, colorful, and playful. You can even include pictures of popular cartoon characters on it. For instance, if you are trying to attract ladies to your cupcakes, the design will be more decent and chic looking. If you can attract the customer base, sales can happen.
It is vital to create an informative bakery box. It must have the right amount of details, allowing people to know more about the product. This makes it easier for them to consider if they want to get the product. However, you need to avoid adding unnecessary stuff because it can confuse people.
Some details to include on the packaging are the product’s quantity, flavor, ingredients and nutritional information, manufacturing and expiry date, how to store, warnings, etc. These details help shoppers know if the product is something they want.
You can even include the unique points about the bakery product, therefore, letting potential consumers know why they should choose it. For example, if the product has some amazing ingredients, you can tell these and state why they are good. Remember to be honest in whatever you include here.
Increase brand awareness
The box must increase brand awareness allowing the brand to be known to people. Include a logo on custom bakery boxes for this. In addition, the logo should be noticeable on other products from the brand. Apart from this, you can tell the contact details of the brand, making it easier for people to contact it. This will be the address, phone number, email address, social media links, website, etc.
Deals and discounts for buying wholesale
It is good to have some deals and discounts when consumers want to get wholesale bakery boxes. This encourages people to want to get the packaging in bulk as they will be saving cash. Let clients know that transportation costs will be less when a brand receives many boxes at one time. If the boxes are easy to store and do not take up much space, clients will like this also.
When bakery box wholesale suppliers design the packaging to be strong and to attract shoppers to it, sales can increase. The box must be able to protect the product from any harm like germs, high temperatures, etc. Create the right type of box most perfect for the item. For example, if the cake is a delicious-looking one, a window box can help because individuals can see the product encouraging them to want to try it out.